First Command - Advisor Stories

Sharing the authentic stories of First Command Financial Advisors with military service backgrounds—or those with loved ones who have served—helps create a meaningful connection between First Command’s customers and the brand. These personal narratives highlight shared experiences and values, strengthening the bond with clients who are part of the military community.

Our task was to bring each advisor's unique story to life in a way that deeply resonates with the viewer. Since we couldn't access personal artifacts or meaningful objects from each story, we recreated their personal objects in 3D modelled environments integrating personal photos and details. Each vignette was crafted to visually capture and reflect the importance of their journeys, like a personal shrine, honouring their experiences.

Concepts